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Privacy Policy

Effective Date: April 8, 2026

1. Information We Collect

We may collect the following types of information:

 

1.1 Information You Provide Directly

  • Name and contact information (email address, phone number)

  • Information shared during coaching sessions, including personal health background and fertility history

  • Scheduling and appointment details submitted through our booking platform (Calendly)

  • Payment information processed through our third-party payment processor

  • Testimonials or feedback you choose to provide

 

1.2 Information Collected Automatically

When you visit our website, certain information may be collected automatically by our website platform (Wix) and analytics tools, including:

  • IP address and general geographic location

  • Browser type and device information

  • Pages visited and time spent on the site

  • Referring URLs

 

This information is collected through cookies and similar tracking technologies. See Section 7 for more on cookies.

2. How We Use Your Information

We use the information we collect to:

  • Schedule, confirm, and deliver coaching sessions

  • Communicate with you about your appointments and our services

  • Process payments

  • Respond to inquiries and provide customer support

  • Improve our website and service offerings

  • Send occasional service-related updates (not marketing emails without your consent)

  • Comply with legal obligations

 

We do not sell your personal information. We do not use your information for automated decision-making or profiling.

3. Health-Related Information

The nature of fertility coaching means you may share sensitive personal health information with us during sessions. We treat all such information with the highest level of discretion and care.
 

Important: Guided Fertility, LLC is a coaching service and is not a HIPAA-covered entity. However, we voluntarily commit to handling any health-related information you share with us responsibly and confidentially. We will not disclose your health information to third parties except as required by law.
 

We encourage you not to share information you are not comfortable sharing. Our coaching sessions are designed to support and educate you — you are always in control of what you disclose.

4. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:

 

4.1 Service Providers

We work with trusted third-party vendors to help operate our business, including:

  • Calendly — for appointment scheduling

  • Wix — for website hosting and form submissions

  • Payment processors — for secure payment handling

 

These providers are given access to your information only as needed to perform their services and are expected to maintain appropriate confidentiality standards.

 

4.2 Legal Requirements

We may disclose your information if required to do so by law, court order, or government authority, or if we believe disclosure is necessary to protect our rights or the safety of others.

 

4.3 Business Transfers

In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred as part of that transaction. We will notify you via email and/or a notice on our website if such a transfer occurs.

5. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy, unless a longer retention period is required by law.

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If you would like us to delete your information, please contact us at ashley@guidedfertilitycare.com and we will respond within a reasonable timeframe. Note that we may need to retain certain records for legal or accounting purposes.

6. Data Security

We take reasonable administrative, technical, and organizational measures to protect your personal information from unauthorized access, loss, misuse, or alteration. These measures include using secure platforms for scheduling and payment, and limiting access to your information to those who need it to operate our services.
 

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. You use our services at your own risk.

Our website is hosted on Wix, which may use cookies and similar technologies to enhance your browsing experience and collect usage data. Cookies are small data files stored on your device.

Types of cookies that may be used include:

  • Essential cookies — necessary for the website to function properly

  • Analytics cookies — help us understand how visitors use our site

  • Preference cookies — remember your settings and preferences

 

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of our website may not function properly without cookies. Please refer to Wix’s privacy and cookie policies for more detail on cookies used at the platform level.

7. Cookies and Tracking Technologies

Our website may contain links to third-party websites or integrate with third-party platforms such as Calendly. This Privacy Policy does not apply to those external sites or services. We encourage you to review the privacy policies of any third-party services you use in connection with our services.

8. Third-Party Links and Services

Our services are intended for adults aged 18 and older. We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have inadvertently collected information from a minor, we will take steps to delete it promptly. If you believe we may have collected information from a child, please contact us at ashley@guidedfertilitycare.com.

9. Children’s Privacy

10. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information, including:

  • The right to access the personal information we hold about you

  • The right to request correction of inaccurate information

  • The right to request deletion of your information

  • The right to opt out of marketing communications

  • The right to data portability (where applicable)

 

To exercise any of these rights, please contact us at ashley@guidedfertilitycare.com. We will respond to your request within a reasonable timeframe and in accordance with applicable law. If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). Please contact us for more information.

11. Marketing Communications

We will only send you marketing or promotional emails if you have opted in to receive them. You may unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email we send or by contacting us directly. Please note that even if you opt out of marketing emails, we may still send you service-related communications (such as appointment confirmations).

12. Changes to This Privacy Policy

We will only send you marketing or promotional emails if you have opted in to receive them. You may unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email we send or by contacting us directly. Please note that even if you opt out of marketing emails, we may still send you service-related communications (such as appointment confirmations).

13. Contact Us

We will only send you marketing or promotional emails if you have opted in to receive them. You may unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email we send or by contacting us directly. Please note that even if you opt out of marketing emails, we may still send you service-related communications (such as appointment confirmations).

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